- Classes will be conducted online in view of the Pandemic.
- Physical Classes on campus will resume subject to decision of the College Management.
- All dates are tentative. Any changes in the dates will be notified through this website only
The goal of this course is to introduce the essentials of Sales and Marketing management.
The course involves a mixture of case discussions and lectures, with an emphasis on developing an analytical approach that will enable students to (1) understand the environment in which a company operates and identify opportunities and threats, (2) identify and solve marketing problems, and (3) develop actionable marketing plans.
Teamwork is an essential component of case analysis. Groups will be assigned during the first week of class and shall keep changing as per the instructor.
The course is primarily an interactive discussion including debates, cases, and multiple opportunities to apply the theories that are discussed. A critical element of the class is a group project simulating a typical …. though complex …. marketing and sales management situations; the project includes a written paper with the option for a presentation to the class with verbal defense.
The course is focused on professional, business-to-business (B2B) sales issues and sales management. We frequently draw on our own experiences as consumers (B2C) as a basis for developing perspectives, insights, and understanding of B2B sales themes.
Group I – Marketing Management
Group II – Sales Management
Fresh graduates and working executives/professionals.
Course duration: One year
|End Semester Examinations||80|
|Individual Assignments and/or Team case presentation||20|
* For Papers where Individual Assignments and/or Team case presentation is not assessed, the weightage for End Semester Assessment is 100%
Final degree appeared or graduates in any discipline from a recognized university.
Please note the candidate appeared for final year degree is required to mention combined marks for previous Semester/Year. Students with arrears or supplementary papers are not eligible.
|Course duration||One year|
|Course commencing from||To be notified on the Website|
|Course fee||Total Rs.50,000/- ( excluding Registration Fees of Rs 300/-)|
|The course fee of Rs. 50,000/- is to be paid in three installments
The 1st installment of Rs 30,000/- is to be paid at the time of
2nd installment – Rs. 20,000/-
|Class Days||Class Timing|
|Monday, Wednesday, Thursday||6pm – 8pm|
|Saturday||5pm – 7pm|
Note: On the other days Classes/Examination may be scheduled, as and when required. Further, the above details are w.r.t. physical (in campus) classes. In view of the pandemic, classes will be held online and there may be changes/modifications in the above schedule. ALL CHANGES will be communicated in advance by email.
In addition to specified class hours, workshops, seminars, management games, etc. may be periodically conducted during day time on Saturdays and Sundays.
Diploma will be given after the successful completion of both the semesters. .
A student must obtain a minimum of 75% attendance in all papers/subjects separately. A student who has between 60% and 74% attendance on grounds of illness or any other unavoidable circumstance will have to seek condonation from the Prof-in-Charge of COP. Without the condonation the student will not be allowed to appear for the examination.
Step 1: Submission of online Registration Forms
Note: After successful online submission please note down your Application Number for further reference.
Use login Link for:
Step 2: Selection Process
Note – Selection Procedure will be based on qualifications, work experience, and/or personal Interview.
Step 3: Admission Process & Online Payment of Fees
Your admission will be cancelled
Note: Admission once cancelled will not be re-considered and fee paid will not be refunded under any circumstance.
(After successful online submission)
On login you may:
✓ Pay Application Fee Online
✓ Print Online Payment Receipt
✓ Print Acknowledgement Card
✓ Check Application Registration
✓ Pay Course Fee Online (After Selection)
✓ Print Admission Form (on Paying Course Fee)
✓ Interview List / Selection List